Tuesday, May 22, 2007

All Metals & Forge Website Created by Don Johnson Design Featured in Forging Magizine

Forging Magazine, the primary trade magazine for forging companies recently featured an article reviewing one of Don Johnson Design’s clients, All Metals & Forge, LLC, and their new web site, www.steelforge.com. All Metals & Forge is taking great strides in their industry by utilizing the services of Don Johnson Design in their online presence.

It is a great honor to have a national magazine feature an article about our hard work. Lewis Weiss, president of All Metals & Forge, describes "This launch is the culmination of nine months of work to combine 'islands of information' gathered over 40 years into one comprehensive resource for metal purchasing, material specifications, industry news, and futurelooking white papers."

To view the Forging Magazine article "All Metals & Forge Re-launches", click here.

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Friday, Feb 2, 20007

New PRASE Web 2.0 Launched

Don Johnson Design launched a new and improved version of PRASE (Page Rank Assisted Search Engine) on Friday. The response to the original Beta version was so impressive that we went right to work trying to create a truly unique search engine to go along with the existing PageRank tool of the original PRASE..

There have been many changes and improvements to the new version. The first and most noticeable difference is the search engine aspect of the new and improved PRASE. Users will now have the ability to look through the three major search engines and sort them into one index. The PRASE rankings are a result of combining Google, Yahoo, and Live into one and sorting them according to relevance. For example, if a result appears in the top ten of each of the separate results then it will be placed in the top spot on the PRASE results. This is an attempt to solve the age old dilemma of which search engine produces the best, most relevant results. Our theory was that if a result was strong enough to appear in all three search engines then it was pretty safe to assume that it was a relative result. We have tailored the results of the PRASE index so that when merged, you will receive the most relevant results.

There are other major changes. These changes include the use of AJAX to enable an advanced search feature, which disappears when selected. Also, the user has the capability to use PRASE as a search engine or a PageRank tool. All of the same options that appeared for the original PRASE are there, such as start at, PageRank, and which search engines the user wants to use in the creation of their results.

Please take the time to use the new and improved PRASE located at www.prase.us .

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January 13th, 2006

Article Written in Major Publication About PRASE

When Web Pro News, an online publication that specializes in articles relating to internet and technology, got word of our Page Rank Assisted Search Engine (PRASE), they asked us for a press release and wrote a short but very thorough article.

According to their website, Web Pro News has approximately 800,000 subscribers to their e-mail newsletter that gets sent out to SEO, internet and technology professionals all over the world. Since the article has been written the traffic PRASE has gotten has increased significantly. As time passes and PRASE grows we expect this steady increase in attention to continue.

To view the article on Web Pro News, please click here.

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October 19th, 2005

PRASE Introduced

Don Johnson Design, LLC. is proud to unveil a new search engine. PRASE stands for Page Rank Assisted Search Engine and is the first Search Engine to combine Google, Yahoo, and MSN, while eliminating all duplication. PRASE also sorts all results several times, the first sort is by search engine, the second is according to PageRank, and the third sort places those pages with the same page rank in descending order according to their search engine ranking. For example, those pages with the same PageRank (let’s say PR5) are then sorted by their index ranking so that the highest ranking will appear first, no matter where the URL came from (Google, Yahoo, or MSN). In cases of a tie in search engine ranking the tie goes to the site coming from the search engine with the largest share of the market (i.e. Google before Yahoo).

What is so special about PRASE? First, it allows those who are building links for their site to save time by knowing in advance what the PageRank is for a given site. It even allows a user to select a specific PageRank target range. One could search for sites with a PR2 up to a PR6, or a PR4 only. PRASE sorts through the first ten results from each engine and provides a completely unique search for the user. Secondly, PRASE parses the results from all three search engines and eliminates duplicate URLs so that there is no duplication of content. Third, it lists the actual ranking of the URL in the various search engines. Fourth, PRASE enables a search to begin at any number. Why is this important? If a person is attempting to build links and has already completed several pages, that person can simply pick back up where they started without having to click the next 10 results over and over. This also enables the user to search deeper into the listings to find potential links from sites that are buried in the indexes. Finally, PRASE narrows the quest for link building by providing searches on multiple engines at the same time. This attribute completely eliminates the need for searching for link partners on several different search engines at different times.

Eventually, PRASE will have the capability to act as its own search engine. The PageRank sort will always be an option, however, in future versions PRASE will concentrate on the combination of the major search engines and the elimination of duplicate content. All of the information provided by these engines will be presented in an orderly fashion with the goal of providing a super search engine to the public.

Don Johnson Design, LLC. may be contacted by phone at 859-514-0981; by email at sales@donjohnsondesign.net; or by regular mail at 257 Regency Circle Suite B, Lexington, KY 40503. Our website is www.donjohnsondesign.net

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July 26th, 2005

Don Johnson Becomes Certified Analyst

Don officially became certified in the Bruce Clay SEOToolSet by taking three days worth of courses in Search Engine Optimization and passing two extremely difficult tests. The goal of becoming a Certified Analyst for Bruce Clay was to learn from the best in the industry.

Don now has proven that he is knowledgeable in SEO and has mastered the tools to benefit the client base of Don Johnson Design.

So what are the benefits of having a Certified SEO Analyst work on your project?

1.) You as the customer have the comfort of knowing that your project is in the hands of an expert in the field of Search Engine Optimization.

2.) Your website will have the benefit of using the SEO ToolSet, which dramatically aids your SEO campaign.

3.) You can trust that no spam techniques will be applied to your SEO campaign.

4.) You can also rest assured knowing that Don Johnson Design now has the best SEO Company in the world (Bruce Clay, Inc.) as a both a reference and a resource.

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July 15th, 2005

Don Johnson Asked to Join Board

Over the last year, Don has been working with a charity close to his heart, The Corporal Nicholas Dieruf Fund. This fund raises money for USA Cares, an organization that provides financial assistance to military families who are having a difficult time keeping up with the day to day bills.

Recently, Don was asked to join the Board of Directors of the Corporal Nicholas Dieruf Fund. He humbly accepted and is now a full Board Member. There are few things in life that truly grab one's full attention. This charity has a great goal, to help those who are sacrificing to defend our country. It is a cause that is close to Don's heart. If you want to learn more about this great charity please visit the Corporal Nich website.

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June 10th, 2005

Don Johnson Design Switches to CSS

After doing some research and diving headfirst into the wonderful world of Cascading Style Sheets (CSS), we have decided to re-code our entire website in CSS and XHTML. Our site will look exactly the same; however, there will be less actual code on all of our pages. CSS enables us to make changes much quicker and separates the design from the content. It also increases our accessibility in an attempt to comply with the Americans with Disabilities Act.

In addition to making our lives easier when updating the website, CSS will enable search engine spiders to view our content easier. In theory, the more content a website has the better search engines like the site. We are constantly adding content to our site and want to reduce the amount of code that interferes with the search engine robot's ability to read our content.

Therefore, we have derived a ratio that we are testing on our site. It is called the Content to Code Ratio. You may read additional information on the Content to Code Ratio in our Search Engine Optimization section of our website. Again, it is just a theory; however, it could prove useful in the long run.

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May 10th, 2005

Don Johnson Gives Lecture for ISBO

Don spoke about Internet Marketing at the monthly meeting of Independant Small Business Owners. Speaking infront of business owners from a variety of specialties ranging from Web Designers to in home caterers was a challenge, however, Don was able to promote the need for Internet Marketing to everyone present.

He spoke about the boom in telecommunications that lead to everyone being connected via the Internet and the need for Internet Marketing in order to promote small businesses on a level playing field. Don isolated the three major areas of Internet Marketing as being SEO, Pay Per Click, and E-mail Campaigns. When done correctly, these tools can greatly benefit a company by increasing its exposure and boosting their traffic.

If you would like to have an evaluation of your company's online presence, or if you would like to have Don speak at your event, please contact us by e-mail or phone at 859-514-0981.

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April 27th , 2005

Don Johnson completes SEO Training

Recently, Don Johnson attended the advanced course offered by Bruce Clay for Search Engine Optimization. He plans on bringing the information learned in the training seminar to Central Kentucky.

Don also had the opportunity to spend an entire day observing the operations of Bruce Clay, Inc. Getting to know the people behind the scenes at Bruce Clay was a special treat. They were very curtious and helpful.

After taking the certification exam, Don will be certified in the tools and techniques of Search Engine Optimization with special emphasis on ethical Search Engine Practices.

So why fly across the country in order to get training? Its simple. In order to be the best, you must learn from the best. People from all over the world fly in to attend the classes offered by Bruce Clay. In fact, Don had the pleasure of meeting two very nice gentleman. One was from Puerto Rico, and the other as far away as South Africa. This just goes to show you that ethical Search Engine Optimization is growing world-wide.

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March 21st, 2005   

Don Johnson Design Joins Commerce Lexington.

"Commerce Lexington, Inc. was created by the merger of the Greater Lexington Chamber of Commerce, Lexington United, and the Lexignton Partnership for Workforce Development. It is Greater Lexington's comprehensive business organization whose goal is to promote economic develipment, job creation, and overall growth in Lexington and its neighboring communities" (Chamber Website).

Commerce Lexington will provide us with the ability to network with over 1000 companies in the Central Kentucky Area. We are happy to be a part of such a reputable organization. Hopefully, we will establish many working relationships with other members of Commerce Lexington.

Commerce Lexington has redesigned their website and would love for you to stop by and check it out. Their address is www.commercelexington.com. Be sure to look for our link and information under the web development section. Also, look for our ad and new member info in the Business Focus Magazine.

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February 8th, 2005

Recently, Don Johnson attended the monthly meeting of the ISBO, the Independent/Small Business Owners Association. The guest speaker was Wendy Katz of Factscope Information Services, who spoke on Internet Searching. Her main discussion points were on browser security [Internet Explorer vs. Firefox], and how to effectively use Google as a search engine, as well as Spyware and spyware removal programs for your PC. Many thanks to Kathie Stamps and Charlotte Caldwell for starting this wonderful organization.

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February 7th, 2005

MSN Search officially switches to its own technology. This new change in their philosophy of organizing content will affect search engine rankings and will introduce a new power player in the industry. MSN chose to stop using Yahoo! as their primary source of search results and to go out on their own for the first time. What does this mean? It means that Google and Yahoo! now have some significant competition for those who are interested in finding specific search results. IMO, over time Google will lose its strong hold on the search engine industry. To find out more information about this topic, please view this article by Danny Sullivan.

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January 24th, 2005

Last week, Don Johnson flew out to Simi Valley, California to attend a special training seminar offered by Bruce Clay, Inc. Bruce Clay has been the leading authority on Search Engine Optimization techniques since 1996.

Recently, Mr. Clay decided to start training other SEO firms in ethical search engine ranking techniques. He created the SEOToolSet™ to help other companies provide optimizations for their clients. Additionally, he has offered a comprehensive SEO Certification Program for those who are interested in becoming certified partners with Bruce Clay, Inc.

The information provided at the seminar was very educational. It is Don's goal to take advantage of the opportunity to learn from the very best in an effort to benefit his clientele. To obtain a better understanding of the Certification Program offered by Bruce Clay and the goals set forth by Don Johnson, please view his SEOToolSet Certification page.

Don posing for a quick picture with Bruce Clay below.